Hair + Beauty Digital

Meet the Founder of Hair + Beauty DIGITAL - Jessica

With over two decades of experience in the beauty industry—first on the floor as a therapist, then running my own successful salons—I know first hand the challenges salon owners face. —Throughout my career, I have lived the long hours, the pressure to fill the calendar, and the challenges of managing marketing with little time to do it properly.

As the founder of Hair + Beauty DIGITAL, I now help beauty professionals, salons, and clinics grow their businesses with expert marketing solutions.

How It Started

After 13 years of successfully owning salons and clinics, I realised my true passion was in helping other salon owners with their marketing. I began assisting family and friends business’ with SEO for salons, content creation, and social media management, seeing firsthand how effective marketing could boost business.

Following the arrival of my family, I decided to pivot and focus entirely on marketing for Hair + Beauty professionals. This shift allowed me to take my skills to a broader audience, helping salon owners across Sydney—and beyond—elevate their online presence and attract the right clients.

Mission Statement

At Hair + Beauty DIGITAL, our mission is to eliminate the marketing overwhelm for Hair + Beauty Professionals and salon owners. We provide customised marketing strategies that include beautiful, functional websites, SEO services for Hair + Beauty businesses, branding support, and social media management.

Our goal is to help your salon, clinic, or Hair + Beauty business stand out in a crowded market, attract more clients, and grow with confidence.

Let’s Talk Beauty, Branding & Bookings
Let’s Talk Beauty, Branding & Bookings

Mini Bio

“Hi, I’m Jessica, a beauty industry veteran turned passionate marketer. Let me take care of your marketing so you can focus on what you do best—growing your beauty business and serving your clients.”

LET'S TAKE YOUR BUSINESS TO THE NEXT LEVEL

Frequently Asked Questions

How can digital marketing help my salon or clinic grow?
Digital marketing boosts your salon’s visibility online, attracts new clients, and improves client retention. With the right mix of SEO, content, branding, and social media, we help beauty businesses stand out, fill their bookings, and grow with confidence.
Yes — we specialise in SEO for salons and beauty clinics. Our SEO services help you rank higher on Google, show up in local searches, and bring more traffic to your website and booking system.
Our branding services are designed to give your salon or clinic a consistent identity. We create logos, colour palettes, typography systems, and style guides that reflect your unique brand — perfect for use across your website, social media, signage, and more.
Yes — we create modern, mobile-friendly websites that reflect your brand and convert visitors into clients. Whether you need a fresh site or an upgrade, we design with performance, beauty, and user experience in mind.
We’ve walked in your shoes. With 20+ years in the beauty industry, we understand the challenges salon owners face. We don’t do generic marketing — we create salon-specific strategies that work in the real world. We get results because we know the industry inside out.
Yes! Optimising your Google Business Profile helps you appear in local searches, gain more visibility, and attract new clients. We ensure your profile is complete, consistent, and fully optimised with keywords, images, and reviews.

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What the FREE Audit Includes